cleaning up coal emissions with algae?

Overshadowed by a multibillion-dollar push into other “clean-coal” technologies, a handful of tiny companies are racing to create an even cleaner, greener process using the same slimy stuff that thrives in the world’s oceans.

Enter Dr. Berzin, a rocket scientist at Massachusetts Institute of Technology. About three years ago, while working on an experiment for growing algae on the International Space Station, he came up with the idea for using it to clean up power-plant exhaust.

If he could find the right strain of algae, he figured he could turn the nation’s greenhouse-gas-belching power plants into clean-green generators with an attached algae farm next door.

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..The Ultimate Geek Car?..

Mercedes-Benz probably didn’t have the geek set in mind when it designed its new flagship 2007 S-Class sedan. But when the luxury car hits U.S. streets in February, it’ll be packing a bundle of electronics that would make David Hasselhoff green with envy.

An onboard radar system, automated acceleration and braking controls, and a night-vision display are among the features that Mercedes describes as the most advanced available in cars today.

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..Survey gauges teens’ view of tech future..

The 2006 Lemelson-MIT Invention Index, which gauges Americans’ attitudes toward invention and innovation, found that a third of teens (33 percent) predict the demise of gasoline-powered cars by the year 2015. One in four teens (26 percent) expects compact discs to be obsolete within the next decade, and roughly another one in five (22 percent) predicts desktop computers will be a thing of the past.

Teens are also optimistic that new inventions and innovations will be able to solve important global issues, such as clean water (91 percent), world hunger (89 percent), disease eradication (88 percent), pollution reduction (84 percent) and energy conservation (82 percent).

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Rupert Murdoch is no n00b

“I think [the current portal] model is in danger of becoming out of date,” he said. “Young people today — who are the great users of the Internet — know exactly what sites they want to go to and they go there, they don’t have to work their way through Yahoo!’s homepage, or MSN.” Later he added, “It [MySpace] certainly won’t be a traditional portal.”

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..The MySpace Generation..

Preeminent among these virtual hangouts is MySpace.com, whose membership has nearly quadrupled since January alone, to 40 million members. Youngsters log on so obsessively that MySpace ranked No. 15 on the entire U.S. Internet in terms of page hits in October, according to Nielsen//NetRatings. Millions also hang out at other up-and-coming networks such as Facebook.com, which connects college students, and Xanga.com, an agglomeration of shared blogs. A second tier of some 300 smaller sites, such as Buzz-Oven, Classface.com, and Photobucket.com, operate under — and often inside or next to — the larger ones.

Although networks are still in their infancy, experts think they’re already creating new forms of social behavior that blur the distinctions between online and real-world interactions. In fact, today’s young generation largely ignores the difference. Most adults see the Web as a supplement to their daily lives. They tap into information, buy books or send flowers, exchange apartments, or link up with others who share passions for dogs, say, or opera. But for the most part, their social lives remain rooted in the traditional phone call and face-to-face interaction.

The MySpace generation, by contrast, lives comfortably in both worlds at once. Increasingly, America’s middle- and upper-class youth use social networks as virtual community centers, a place to go and sit for a while (sometimes hours). While older folks come and go for a task, Adams and her social circle are just as likely to socialize online as off. This is partly a function of how much more comfortable young people are on the Web: Fully 87% of 12- to 17-year-olds use the Internet, vs. two-thirds of adults, according to the Pew Internet & American Life Project.

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ads getting ever more personal

from USATODAY.com Fine-tuned ad technologies expected to advance in 2006 BOSTON — MobiTV built its business by sending TV broadcasts to cellphones. People willing to stare at the small screen for extended periods can tune in channels such as ESPN and MSNBC. But MobiTV recently began doing more than just relaying the signals. Now the […]

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the rise of the “telenovelas”..

from Foreign Policy Romancing the Globe … Accounts of the global impact of Latin American soap operas, or telenovelas, are now legion. In post-communist Russia, the Mexican hit Los Ricos Tambien Lloran (The Rich Also Cry) became the country’s top-rated show; roughly 70 percent of the Russian population, more than 100 million people, tuned in […]

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