Mind Gangsterism, more than anything, is the art of colonising other people’s brains. Grabbing their attention so that you can stab your art into their heads. …You need to set up ways to talk to people, to tell them what you’re doing as well as what you’re thinking. Most people get nothing but crap in their email. Everyone likes getting interesting mail. You should think about setting up a mailing list. BUT – you want to set it up so it’s announcement-only. So people on the list only receive mail from you. That is crucial. As a Mind Gangster, you interact with the peasants and livestock at your convenience. And, as a Mind Gangster, you want people to listen to YOU, not all the jabberings of the aggregations of genetic rectal sweat populating your subscribers list. (By which I mean, of course, your Beloved Audience. Yes.)

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Mystique creates a devoted audience. Warts-and-all frankness creates an army of ferociously masturbating nutbags who think they know you and want to rescue and/or kill you.