..Can MTV Stay Cool?..

But the MTV empire today is a staple of the media Establishment and faces a slew of new threats. After all, it’s the iPod era, a broadband world, and the online generation is defining for itself what is edgy and new. Ratings may be strong for many of the channels, but the original MTV isn’t the must-see it was. “We watch it because it’s there,” says Marie McGrory, a Manhattan 10th grader. Can McGrath keep her empire cool enough and nimble enough for Marie’s generation and beyond?

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the rise of the “telenovelas”..

from Foreign Policy Romancing the Globe … Accounts of the global impact of Latin American soap operas, or telenovelas, are now legion. In post-communist Russia, the Mexican hit Los Ricos Tambien Lloran (The Rich Also Cry) became the country’s top-rated show; roughly 70 percent of the Russian population, more than 100 million people, tuned in […]

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..Fox Adds Web Family Guy Run..

from Media Week Fox Adds Web Family Guy Run Fox will produce original episodes of it’s resurrected hit Family Guy exclusively for the Web sometime next year. Speaking at the UBS 33rd Annual Global Media Conference in New York, Ross Levinsohn, the president of Fox Interactive Media said that the original Family Guy episodes will […]

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