bright.ly – wicked cool webdesign

Intrigued by a post on Bruce Sterling’s blog I checked out savethetextsavethewords.

It seems to be a ARG-style viral campaign to build buzz for the launch of bright.ly 2.0. Full of cool YouTube vidz and Flickr photos.

The brightly website’s one of the best I’ve seen in ages. They explain their take on media today in this video:

http://services.brightcove.com/services/viewer/federated_f8/1214055265

And how they approach design in this new century here:

http://services.brightcove.com/services/viewer/federated_f8/1214055265

If I was a big corp. I’d sure be hiring these guys.

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