MI3 bustop advertising – free ringtone + mission

Wandering around BrisVegas yesterday I spotted another bluetooth bustop ad. This one being for the new Mission Impossible movie.

MI3 bustop ad poster

This one not only gives you a ringtone for the movie, but gives you a clue to use in their promo website. Should you choose too..

MI3 ad (detail)

Not a bad tie-in, but somehow I can’t see many kidz running around like Ethan Hunt.

The bus-driver I spoke to (who came over to see what I was doing) said I was the first person he’d seen actually point a phone at the thing.